How Codatta’s User Annotation and Vault Revolutionize Data Ownership and Monetization

Codatta
6 min readAug 26, 2024

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Codatta Vault, User Annotation, and Web3 Ads Integration

Codatta is a universal annotation and labeling platform that turns your intelligence into AI. Our mission is to lower the barriers for AI development teams by providing inclusive access to high-quality data, facilitating the advancement of AI technologies, and empowering individuals to contribute to AI development while enjoying long-lasting rewards for their critical contributions. Codatta addresses challenges across various verticals, including crypto (account and user annotation), healthcare, and robotics. Our user-contributed data is effectively commercialized in areas such as web3 ads, anti-money laundering (AML), and healthcare.

Figure 1: Codatta’s Organizational and Operational Structure

To truly grasp how user-contributed data is utilized, it’s essential to thoroughly explore Codatta Vault, User Annotation, and Web3 ads and their interconnections. The Codatta Vault serves as the secure, user-controlled foundation where all personal data — annotated through our User Annotation tools — is stored and managed. This vault is the backbone that enables users to protect their data and monetize it through strategic applications like Web3 ads and dApp personalization. By empowering individuals to contribute their data in a structured and privacy-preserving way, Codatta seamlessly bridges the gap between data ownership and commercial utility, creating a dynamic ecosystem where users are rewarded for their contributions while maintaining full control over their personal information.

Concepts Breakdown

User Annotation and Account Annotation: Complementary Data Strategies

Codatta employs two parallel data strategies: User Annotation and Account Annotation. These strategies work together to capture a comprehensive data set, each focusing on different aspects of information.

1. User Annotation:

  • Focus on User Data: User Annotation involves labeling and annotating data directly related to individuals. This includes demographic information, social interactions, healthcare records, and personal achievements. The data captured through User Annotation is stored in the Vault, where users have complete control over its use and monetization through access authorization.
  • Strict Data Confidentiality: User privacy is at the core of Codatta’s User Annotation feature. All annotated data is stored securely in the Vault, ensuring that sensitive information, such as demographic details or healthcare records, remains private.
  • User-Controlled Access: Users retain complete control over who can access their data, deciding when and how it is shared. This control includes authorizing specific entities for data usage, allowing for monetization only when explicitly permitted by the user.

2. Account Annotation:

  • Focus on Address Labeling Data: Account Annotation, includes data related to entities such as businesses, organizations, or accounts within the crypto ecosystem. This could include transaction histories, entity relationships, and behavioral data specific to an organization or account. And other semantic labels with no specific entity, such as hacker or scammer malicious address.
  • Different Applications: While User Annotation focuses on personal data, Account Annotation captures entity-specific data that can be used for more complex AI applications, such as anti-money laundering (AML) processes, fraud detection, and corporate analytics.

Codatta Vault: The Foundation of User Annotation

The Codatta Vault is a core product of our platform, designed to securely store and manage user-contributed data. It ensures that all user data is stored in a way that guarantees full ownership and allows users to share in the monetization value their data generates.

Besides how it powers targeted Web3 ads, the Vault also enhances personalization across various Apps and dApps. Storing user preferences and behavior patterns enables seamless, tailored experiences across different applications, ensuring that personalization remains consistent and fully user-controlled throughout the Web3 ecosystem while ensuring data privacy.

Key Features of the Codatta Vault:

  1. Self-Custodial Account: Users maintain full ownership and control over their data through a self-custodial account. This allows users to decide how their data is used, stored, and shared.
  2. Staking-as-Confidence: Staking-as-Confidence is a concept where data owners, who act as stakers, take on greater responsibility for the accuracy of their data. When users have a stake in the accuracy of their data, they are more committed to ensuring its quality. As the accuracy and value of the data increase, you are rewarded with yields generated from the assets you have staked.
  3. Types of Data Utilized:
  • Demographic Information: Basic user details such as age, gender, and location.
  • Social Connections: Data related to the user’s network and social interactions.
  • Attestations: Verified information like KYC (Know Your Customer), education, and employment records.
  • Healthcare Data: Healthcare-related AI applications may utilize medical and fitness data.
  • Other Data Contributions: Additional data that users contribute to the platform, including detailed annotations.

Web3 Ads: A Key Use Case for User Annotation

Figure 2: Web3 Ads as a Use Case for User Annotation

Codatta Vault serves as the interaction layer between user-authorized data and diverse applications, facilitating secure data management and monetization while ensuring users retain full control and ownership over their information.

One of the significant applications of the data stored in the Vault is in the domain of Web3 Ads. This use case highlights how annotated user data can be leveraged for targeted advertising within the decentralized web ecosystem.

The Web3 Ads Process:

  • Data Utilization: The annotated data from User Annotation can create targeted advertising campaigns. Ads can be highly personalized and more effective with detailed demographic, social, and behavioral data.
  • User Control and Monetization: Users control how their annotated data is used in advertising. They can choose to participate in specific ad campaigns and, in return, receive a share of the revenue generated from these ads.
  • Revenue Generation: This process turns passive data contributors into active participants in the advertising ecosystem, allowing them to monetize their data while ensuring privacy and data security.

Broader Impact: Token Economics and Marketplace

Permission Aggregator: Users decide who can access their data, balancing privacy with value maximization through targeted permissions.

Pay-Per-Use Models: Codatta employs innovative pricing models like PAYG and ICP-based pricing, allowing users to monetize their data on their terms.

Investment and Staking: Users can participate in staking and cross-staking activities, further increasing their engagement and rewards within the Codatta ecosystem.

Conclusion

Codatta’s platform is designed to empower users by turning their intelligence into AI while offering them tangible rewards through a secure, user-centric ecosystem. By integrating the Vault as the interactive user-data layer of User Annotation and leveraging Web3 Ads as a key use case, Codatta not only facilitates the creation of high-quality data but also ensures that users are at the forefront of the AI-driven future, benefiting directly from the data they contribute.

Ready to unlock the future of data ownership? Visit https://t.me/codatta_bot , enter the Codatta Telegram mini-app and navigate to the “Vault” tab to explore now!

About Codatta

Codatta is a universal annotation and labeling platform that turns your intelligence into AI.

Our mission is to lower the barrier for AI development teams by providing inclusive access to quality data, facilitating AI advancement, and to empower individuals to contribute to AI development and enjoy long-lasting rewards for their critical contributions. We tackle challenges across various verticals, including crypto (account and user annotation), healthcare, and robotics. Our user-contributed data is on the right track to commercialization in areas like web3 ads, AML, and healthcare.

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Codatta
Codatta

Written by Codatta

Codatta is a permissionless marketplace connecting data creators with demanders to curate valuable data resources, assetified on the XnY network.

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